Log into your Bing Ads account and click on Tools in the top nav, selecting Bing Merchant Center.
Create store if you haven't already - Provide the required information about your store, using Ssl Checkout: Yes.
Click on the Catalog Management tab, then Create catalog. Note: if changing to Google Format, click the existing Catalog and under Catalog settings change the Source URL to that of your new Google Formatted channel (step 5)
Make sure Enable publishing is checked, then under Catalog feed file choose the Automatically download file from URL option.
Insert the Feed Endpoint URL you copied from your DotFeed Account into the Source URL box.
Bing can now upload your DotFeed endpoint and start collecting your store data. However, Bing may also take up to 7 - 14 business days to begin displaying your products on their service.
Where Do I Start?
If you have not set up your Bing merchant account, go to the Bing adCenter to register.
Find your new Shopzilla channel and then click on Manage and select Configuration.
Copy and paste the entire Feed Endpoint file path and place it in a text file for reference later, when you are submitting your feed (see this page) . This value MUST end in .txt when you set it up in your Bing account.
If the Store Endpoint and Access Key fields are empty, follow the directions in the image below:
Store Endpoint (required)
This field must contain your domain name in the format
The point here is that you must include "https://" and you must
end with the extension "/DotFeed.aspx" (not case sensitive).
Access Key (required)
This should match the value you put in the DotFeed.AccessKey AppConfig
on your site while installing the DotFeed Connector - since you are
installing an additional channel, you should be copying the Access Key
from a previously installed channel.
This will help you identify your store/channel as you invest in a
growing number of DotFeed Channels. Use any range of alphanumeric
characters, including spaces.
Once you have entered your values, click the Save Configuration and then the Validate Endpoint button. You should see confirmation that Validation was successful.